PepsiCo Global is hiring a Communications Senior Manager & Social Strategy in Multiple Locations

5 days ago

4 minutes read

PepsiCo Global is hiring a Communications Senior Manager & Social Strategy in Multiple Locations. Explore a dynamic opportunity with PepsiCo as Communications Senior Manager, Social Strategy. This high-level corporate communications role offers a salary of $118,700 to $198,800 and is ideal for professionals experienced in social media strategy, digital branding, and cultural engagement.

Background & Job Description

PepsiCo, a global leader in the food and beverage industry, is hiring a Communications Senior Manager to lead the strategic direction of its corporate social media presence. This role is centered around enhancing social media impact, driving brand engagement, and shaping how PepsiCo connects with the public across key platforms.

This is a senior role within the communications team and is best suited for individuals who possess a deep understanding of social-first storytelling, audience engagement, digital strategy, and the evolving landscape of global brand reputation. As a strategic partner to internal creative, legal, brand, and media teams, this role blends creativity with data-driven decision-making.

This position is an opportunity to be at the forefront of digital communications in one of the world’s most recognized brands.

Tasks

Strategic Leadership

Develop and lead the execution of insight-driven social media strategies tailored to audience behavior and brand objectives.
Collaborate with internal stakeholders including brand, communications, and legal teams to create cohesive messaging and digital storytelling.
Guide the development of creative briefs for both social campaigns and always-on content.
Lead cross-market social media initiatives and ensure consistent alignment and buy-in from global teams.
Monitor and incorporate emerging cultural and platform trends into the brand’s social media approach.
Support proactive and reactive community engagement across paid and organic content.
Partner with global media teams to manage the paid media budget under the culture accelerator program.
Create and disseminate points of view on new platform features and updates to internal stakeholders.

Creative Execution

Work closely with the internal creative studio to design innovative content strategies and editorial calendars.
Ensure alignment across teams and timelines for the seamless rollout of campaigns.
Optimize storytelling across multiple formats including video, short-form, and interactive content.

Content Governance

Lead the content approval process from ideation through to publishing, ensuring legal and brand compliance.
Develop structured workflows that balance brand agility with risk management.

Leadership and Development

Mentor junior staff in social media best practices, campaign development, and performance evaluation.
Foster a team culture that values creativity, feedback, and continuous learning.

Qualifications

Education and Certification

While a specific degree is not explicitly stated, candidates are expected to possess a background in communications, marketing, media, or a related field. Strong educational credentials will support consideration, especially in media studies, advertising, or business.

Experience

Minimum of 7 years’ experience in digital marketing, social media strategy, or brand communications.
Experience within consumer packaged goods (CPG) or in an agency setting is highly desirable.
Proven track record of launching and scaling high-performing campaigns across platforms including Instagram, Facebook, LinkedIn, TikTok, YouTube, and X.
Strong project management skills with the ability to navigate complex stakeholder ecosystems.
Expertise in interpreting digital performance metrics and optimizing strategies accordingly.
Comfort with navigating legal and brand compliance processes without compromising creative agility.

Additional Information

Compensation and Benefits

Salary Range: $118,700 to $198,800, based on skills, experience, and location.
Bonus: 15% of annual salary based on performance, paid annually.
Benefits: Includes comprehensive healthcare (medical, dental, vision), paid parental leave, paid time off (vacation, sick, bereavement), disability coverage, employee assistance program (EAP), retirement plan options, and group legal and life insurance.

Equal Opportunity and Compliance

PepsiCo is an Equal Opportunity Employer and complies with all applicable laws regarding fair hiring practices. All qualified applicants will be considered without regard to race, gender identity, sexual orientation, religion, disability status, or veteran status. The company also adheres to local ordinances such as the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring.

Why Work at PepsiCo

Working at PepsiCo offers access to one of the most iconic global brands and a chance to shape its digital presence in meaningful ways. This role presents a unique combination of high-impact creative strategy and cross-functional leadership, allowing professionals to grow in a dynamic, results-driven environment.

Key Attributes for Success

Strategic and creative thinking
Deep platform fluency and content governance
Collaborative mindset and stakeholder management
Proficiency in social media analytics
Leadership and mentoring ability

How to Apply

Interested applicants should apply through PepsiCo’s careers portal by submitting a resume and cover letter tailored to this role. Candidates are encouraged to highlight specific campaign achievements and platform experience relevant to global brand communications.

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Disclaimer

This job listing has been rewritten and published by ResearchJobsHub.com as a third-party job advertising platform. We are not affiliated with PepsiCo or any related organization. All applications should be submitted directly to the employer through official channels.

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